The news was announced on the blog of Loïc Le Meur, who is a board member of Meetic but will need to resign to leave room for an IAC representative.IAC will sell 100% of the stock of Match Europe – the entity that houses Match.com’s European operations – for an approximate 27% stake in Meetic, plus a 5 million euro note (which converts to just over .33 million).Additional terms of the transaction are not being disclosed.As Loïc points out, this is somewhat of a boost for the European internet industry, and the transaction is definitely turning Meetic into the default pan-European leader when it comes to online dating; one that will not easily be competed against.I really enjoy these experiential activities as they enable our brand to stay fresh and remind singles that they are always at the centre of everything we do.
In fact, her own experiences suggest that Cougar Town will be an instant hit.
"I was 46, still single and fed up with all the sprawling, amorphous dating websites like datingdirect and which always matched me up with guys in their mid-fifties who liked golf," says Macmillan, who has never married.
"I've always dated younger men, and one of my exes happened to make a snide comment about turning the derelict pub opposite my flat into my very own toyboy warehouse," she says.
Inspired, Macmillan talked to friends, and friends of friends, and recruited 700 members even before the site went live.
Over the next 18 months, she invested £30,000 of her own money in the business, and today TBW has more than 25,000 registered members, many of whom are paying the £10 monthly subscription (although free membership is also available).